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General Manager




  • Innovative Cropping, Food Processing and Marketing
  • Organic Blackcurrant Grower Offering Potential Equity
  • South Canterbury, New Zealand


ViBERi is the only significant commercial grower of organic blackcurrants in New Zealand. The company owners are passionate about sustainably growing food crops and developing innovative food ingredients that taste great and keep people healthy. ViBERi markets and distributes its products to national and export customers.


The newly created role of General Manager reports to the Board and will assume increasing responsibility for the performance and growth of the business. Leading the team development, effective utilisation of resources, crop and production planning, new product development initiatives, logistics, and the sales and marketing functions are key priorities.  The role will be accountable for ensuring that the quality of the final product meets customer expectations and all relevant regulatory requirements and compliance standards. Further investment in the expansion of cropping and processing facilities will add to the dimensions and sophistication of the role.


Applicants will demonstrate the following:


  • Proven commercial business development experience.
  • An understanding of horticulture and/or food processing and export markets.
  • Demonstrated ability to motivate, empower and lead staff to achieve organisational goals.
  • A practical approach, mechanical aptitude and a focus on lean manufacturing principles.
  • The initiative and aspiration to contribute to new initiatives and innovation.
  • An appreciation for the culture of a family-owned and operated business.


This is an opportunity for an aspirational operational leader to play a key role in the ongoing success of the ViBERi business. There is potential for the appointee to have an equity stake in the business. The appointee is required to reside in the South Canterbury region.




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Confidential enquiries can be made to Graham Ewing or Lynell Bell of EQI Global on +64 3 377 7793 or email at search@eqiglobal.com


Applications for this role should include a cover letter and resume. All applications will be acknowledged via email.


Closing date for applications is Friday 21 October 2022.

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